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Occasion · Product launches

Magician for a product launch

We turn the presentation of your product into an experience the audience will genuinely remember.

Magician Peter Šesták on stage under the spotlights pulling the cloth off a stage structure — a spectacular reveal
Product launches · trade fairs · keynotes

In short

A magical product launch is a bespoke performance in which your product appears, disappears or transforms right in front of the audience. Instead of a classic on-stage reveal, you get a moment people love to film and share.

I prepare the trick individually around the product and the campaign message, so it needs to be ordered at least four weeks in advance. It can be performed on its own or as part of the Stand-up Magic Show.

Send a brief

What the audience experiences

A product launch has one job — to make people remember the product and talk about it.

Anyone can pull off a cover. People remember a magic trick.

01

Your product at the heart of the trick

Your product is not a prop, it is the punchline. It appears, multiplies or transforms right before the audience’s eyes.

02

Content for social media

The moment of surprise is exactly what people film on their phones and share on social media. The reach can continue after the event.

03

Linked to your message

I design the trick to convey the key idea of the campaign, not just an effect.

Two options

What to choose

  • tailored to the brand
  • at least 4 weeks in advance

A bespoke trick with your product

One powerful moment built around your product, logo or campaign message — for example as the reveal of a new product or the opening of a keynote.

When to schedule itProduct launch, press conference, trade fair, corporate presentation.

  • normally 25 min
  • for the whole room

Trick + Stand-up Magic Show

I include the product trick in the Stand-up Magic Show (stage show), which normally lasts 25 minutes. Your product becomes the climax of the whole performance.

When to schedule itCorporate evenings and events where, besides the reveal, you also want entertainment for the whole room.

You will find more about bespoke tricks on the custom programme page.

For the organiser

What you get from me and what I need

You get

  • A reply within 24 hours – we reply to your enquiry within 24 hours at the latest.
  • Date confirmation – by e-mail, including all the agreed details of the show.
  • Simple technical set-up – in smaller venues I can bring my own sound system; for larger ones we agree on the technical requirements in advance.
  • First-class entertainment – a professional magic show full of humour, surprises and audience interaction.

I need

  • Your product or a sample of it for preparation.
  • At least four weeks and information about the running order of the event.
  • For a larger audience, a stage and a sound system.
  • I prepare the trick so that it fits your programme.

References

Companies I have performed for

  • ESET
  • Orange
  • Tatra banka
  • Slovnaft
  • Samsung
  • Dell
  • Mercedes-Benz
  • Hilton
  • Coca-Cola
  • Michelin
  • Shell
  • Siemens
  • Heineken
  • PwC
  • ING
  • Allianz
  • HOLCIM
  • Amazon
  • LUNTER
  • TV Markíza
  • O2

What clients say

Corporate events in practice

Corporate event · LUNTER

Peťo, thank you so much! Half the company couldn’t sleep because of you. You were brilliant!
Michaela Kurňavová — Atris Promo, LUNTER corporate event

Corporate event · Zoznam.sk

The performance was excellent, people had a fantastic time.
Katarína Pekaríková — Zoznam.sk

FAQ

Product launches

Can any product be used in the trick?

Most products, yes — from a phone or a bottle to car keys. With very large or fragile items, we will discuss what is realistic.

Write to me about what you are launching and I will tell you what is possible.

How far in advance should the trick be ordered?

At least four weeks. A bespoke trick has to be designed, prepared and rehearsed with your product.

Where can this kind of presentation be used?

At a product launch, press conference, trade fair, corporate presentation or as the opening of a keynote.

Can the trick convey a specific message?

Yes. I build the effect around the key idea of the campaign, so that the audience takes away the message, not just the surprise.

How much does it cost?

The price is set individually according to the complexity of the trick, the preparation time and the scope of the performance. Send me your brief and I will prepare an individual quote for you. We reply to every enquiry within 24 hours.

No-obligation enquiry

Tell me about your product

A few details about the product and the event are enough. We reply to every enquiry within 24 hours.

Prefer to call?
+421 905 339 138

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Got a date? I’ve got the programme.

Tell me what you are launching and when. I need at least four weeks for a bespoke trick.

  • We reply to every enquiry within 24 hours
  • No-obligation quote
  • A programme tailored to your event